How to sell your puppies?

Selling puppies can be a great wonderful business for breeders or a great one-time windfall gain for dog owners. While commercial gain may be a high priority for selling puppies, finding a lasting happy home for innocent puppies is a big responsibility as well. Let us look at the ways by which you can realise the maximum value out of the puppies for sale.

Dog Breed knowledge

Building a knowledge repository of the breed you are selling is a must. You need to make efforts to learn at least the following attributes about pups breed:

  1. Suitability of dog breed: Whether it is a guard dog, sporting dog, working dog or a hunting dog.
  2. How large does the dog breed get? Disseminating such information to the new puppy owners takes care of any unwanted surprises later on.
  3. Barking habits of the dog breed: People living in small apartments find it difficult to adjust with dogs that bark a lot. Sometimes, they even have to give up their dog if it becomes untenable to live in a residential complex. Some breeds are really suitable as apartment dogs.
  4. Shedding habits: Some dog owners cannot adjust well with dogs that shed a lot of hairs. It is especially a concern for families with small children as they might be allergic to dog hairs.
  5. Breed specific diseases: Informing the prospective owner about specific health issues afflicting the breed helps the new owner being ready for what is coming for them. Here are some of the most common diseases found in dogs.

How to attract prospective buyers?

The following things work well to attract buyers.

  1. Social Media: Use popular social media like Facebook to share photos and other details about the puppies available for sale. Most likely a lot of friends in your network may be contemplating buying a puppy.
  2. Newspaper flyers: Since the prospective buyer would like to see the puppy before buying, attracting buyers from your immediate neighbourhood can be quite useful. You may design short flyers (puppies on sale) online for free and get them distributed through the local newspaper delivery guy for a nominal fee. It can be quite an effective medium.
  3. Local pet shops: You may visit the local pet shops and inform them about your availability of puppies. They might ask you for a small commission for scouting prospective buyers.
  4. Digital advertising: Professional breeders need to build their website and put listings of puppies on sale. Such digital advertisement of ‘puppies on sale’ can be targeted in the immediate geographic area only.

How to establish the price of the pup?

Pricing of a puppy is a complex exercise and depends on various parameters. Some of the parameters can be:

  1. Average market price for the dog breed: Scout through the local pet shops and online dog sale websites to build a range of prices for your specific breed.
  2. Pedigree: You can get a significant premium on the average market prices in case you can get your pup certified or registered through any prestigious Kennel Club. How to go about doing such dog registrations is mentioned here.
  3. Amount of investment: It is fair to include any expenses that you have incurred in pup vaccinations or any testing services.
  4. Quality: Some dogs are show exceptional quality, some are breeding quality and some are just suitable enough as pets. Judging the quality involves some subjectivity but independent opinions can be sought from the panel experts from any reputed Kennel Club. Such formal opinion can highly escalate the price that you can charge in the market.

How to screen prospective buyers?

Here are a few things that you can keep in mind while assessing the suitability of a buyer.

  1. Time schedule: Can spend sufficient time with the pup and does not have a schedule where the pup will be spending entire days being alone at home.
  2. Permissions: In case a prospective buyer is a tenant, please check if the landlord has given permission to keep the pet. Sometimes, buyers can easily abandon their pet on the streets in case hiccups arise with their landlords or housing societies.
  3. Space in home: Some dog breeds require a large amount of space especially the athletic and hunting ones. New owners living in a small apartment can seriously affect the health and temperament of a dog in the long run.
  4. Affordability: Some dogs require a lot of medical attention and vet care. The owners should have sufficient monetary resources to provide basic medical care and related services.

 

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